Happy Father's Day weekend, fellaz! This weekend is all about you, and I want you to know how important you are. What you bring to your marriage, your kids, and your sphere of influence is a role only YOU can fill. You work hard. You're present and patient with your kids. You love your wives well. The people around you are better because you're in their life. And most importantly, you fear God and trust Him as the ultimate source of truth, forgiveness, and grace.

Cheers to you and whatever this weekend holds. I appreciate every one of you for reading this each week. Always remember: hold fast to your standards and don't look back.

—Collier Roberts

Speaking of standards . . . this week is all about one you can't afford to skip: keeping your word with your kids. Tonight, we're gonna get into:

  • Making (and keeping) threats

  • Your kids notice more than you think

  • What to do when you mess it up

THE WORD
“Whenever you threaten your kids, always keep your threats.” — Patrick Bet David

An interviewer asked Patrick Bet David how he handles all the whining, moaning, and complaining from his kids. The quote above was his answer. He says a wise woman once told him it was the secret sauce to setting kids up for success - and he never forgot it. He said if you don't keep your threats, you teach your kids low standards.

Sound familiar? Let’s unpack

THE STANDARD
Following through is a non-negotiable.

I was Exhibit A for this week’s standard.

One of our kids used some language that earns a consequence in our house. I told her she was getting that consequence. Then I got distracted with another kid. Long story short, I never followed through.

She's 3. Missing it once isn't going to wreck her. But here's what got me: later that night, while I was putting my middle child to bed, he asked why his sister didn't get her consequence.

Moral of the story: kids see and hear everything, and they pick up on it fast. I told him I got distracted. But my first thought was, "Crap - now he’s thinking he can’t trust me to keep my word.”

That's something I've struggled with before, honestly - not having a real plan for discipline, or scared about how I'd react in the moment. I didn't spiral into shame over it, but it was a wake-up call to fight against low standards. Keeping our word matters now more than ever.

Our kids deserve to know how we'll respond. They need to trust we'll follow through.

That's what gives them guardrails - and predictability (and a STANDARD).

THE MOVE
No empty threats.

Your job this week: keep the threats you make.

Don't make empty ones.

If you need to scale down the consequence, do it. Consistency beats going big and bailing.

As @HigherUpWellness puts it: "It isn't easy, but it is simple. Don't overcomplicate it."

Know a man who'd find this useful? Forward this to him.

Hold the line,

-Collier